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4 Ways to Sharpen Your Direct Mail Marketing Strategy

Sharpening your direct mail marketing strategies

While successful direct marketing campaigns hinge on tried-and-true practices, every strategy needs a little sharpening from time to time. Without it, your efforts can become monotonous, slowing results and flatlining return on investment (ROI). If you want to level up your marketing game, consider these helpful hints to keep your campaigns fresh:

How to Use the 40-40-20 Rule of Direct Mail Marketing

the 40-40-20 rule of direct mail marketing

When implemented successfully, direct mail marketing can play an integral role in boosting customer engagement and sales, making it a worthy player in your marketing mix. As the bottom-line impacts of this strategy become more evident, we continually look for ways to maximize your results even more. In today’s post, we’ll introduce you to the […]