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Common Marketing Myths and How to Avoid Their Pitfalls

Man learning about marketing myths

Marketing is one of the most important aspects of running a business. This highly valuable tool can help you create brand recognition, acquire and retain customers, and drive growth, among other benefits.

It is, therefore, disconcerting to learn that many business owners and managers often misunderstand the intricacies of marketing. Granted, numerous misconceptions riddle the promotional world.