
How to Use the 40-40-20 Rule of Direct Mail Marketing
When implemented successfully, direct mail marketing can play an integral role in boosting customer engagement and sales, making it a worthy player in your marketing

When implemented successfully, direct mail marketing can play an integral role in boosting customer engagement and sales, making it a worthy player in your marketing

The pandemic has changed our lives in immeasurable ways, altering how we live and work. Dramatic shifts have left many wondering whether things will eventually

We know that direct mail marketing is effective, cost-efficient, and trackable when paired with omnichannel technologies like IQ Mail, but not every mailer is designed

Print marketing remains a powerful strategy for enhancing brand recognition and boosting sales, even in a digital era. In fact, recent research revealed that print

Direct mail marketing is a powerful tool for generating leads, boosting sales, and securing funds and support for your organization. However, the results can fall

Direct mail postcards and letters can be excellent, practical ways to boost sales for one simple reason: they work. According to the USPS, direct mail

Want to know your biggest asset? Engaged customers. The depth of relationships between a business and its clients is one of the best predictors of lifetime
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