Why Print Marketing Matters: 7 Statistics Every Business Should Know

Print marketing remains a dominant outreach strategy, especially for nonprofits, higher education institutions, and various business sectors. Given the steady demand for commercial offset printing, digital printing, large-format printing, and mailing, it’s clear that organizations recognize the unique advantages of direct mail advertising. To shed light on this enduring medium, we’ve gathered several impactful statistics every business should know that highlight print’s profound effect on:

  • Consumer trust
  • Engagement
  • Response rates
  • Effectiveness
  • Brand awareness & recall
  • Fundraising
  • Revenue

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What is Large Format Printing?

Format large inkjet printer working on yellow vinyl banner

What is large format printing?

Even if this is a term you haven’t heard before, you see examples of this method of printing in everyday life. Posters, banners, cardboard standees in the grocery store, these are all created through large format printing.

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Choosing the Right Commercial Printer in Philadelphia PA

Are you seeking a commercial printing partner in the Philadelphia and Tri-State area?

Philadelphia skyline

We are an award-winning commercial printer serving retail and business customers in Philadelphia, PA and the surrounding areas for more than 20 years, led by experts in print driven communication who have spent their careers helping customers grow their businesses and promote their initiatives.

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