Print marketing remains a dominant outreach strategy, especially for nonprofits, higher education institutions, and various business sectors. Given the steady demand for commercial offset printing, digital printing, large-format printing, and mailing, it’s clear that organizations recognize the unique advantages of direct mail advertising. To shed light on this enduring medium, we’ve gathered several impactful statistics every business should know that highlight print’s profound effect on:
- Consumer trust
- Engagement
- Response rates
- Effectiveness
- Brand awareness & recall
- Fundraising
- Revenue
Continue reading Why Print Marketing Matters: 7 Statistics Every Business Should Know →
