While successful direct marketing campaigns hinge on tried-and-true practices, every strategy needs a little sharpening from time to time. Without it, your efforts can become
When implemented successfully, direct mail marketing can play an integral role in boosting customer engagement and sales, making it a worthy player in your marketing
The pandemic has changed our lives in immeasurable ways, altering how we live and work. Dramatic shifts have left many wondering whether things will eventually
We know that direct mail marketing is effective, cost-efficient, and trackable when paired with omnichannel technologies like IQ Mail, but not every mailer is designed
Direct mail marketing and corporate gifting strengthen the health of key accounts, helping to reduce the churn, increase customer satisfaction, and ultimately improve your bottom
Print marketing remains a powerful strategy for enhancing brand recognition and boosting sales, even in a digital era. In fact, recent research revealed that print
Direct mail marketing is a powerful tool for generating leads, boosting sales, and securing funds and support for your organization. However, the results can fall
Direct mail postcards and letters can be excellent tools for generating leads and sales for one simple reason: they work. According to the USPS, direct
Developing a strong brand isn’t as easy as others think. It’s no secret that consumers purchase based on trust, but how can businesses develop that
As many businesses learn to pivot – and pivot again – in response to the pandemic, others are just getting off the ground. So-called ‘pandemic
