PDC Graphics, a premier print-driven communications company based in Southampton, Pennsylvania, is proud to announce that Cox Printers of Linden, New Jersey has joined the PDC Graphics family.
Print marketing is often seen as a traditional channel, but its role in modern campaigns is stronger than ever. By connecting print pieces with digital calls to action, businesses can increase website visits, drive qualified leads, and raise online conversions.
Nonprofits invest time and resources into direct mail campaigns, but how can they know if those efforts are paying off? The key is tracking the right metrics to measure impact, optimize campaigns, and build long-term supporter relationships.
Looking to improve healthcare direct mail response rates? Combining print with multichannel campaign tracking is one of the most effective ways to reach more patients.
In today’s challenging environment, nonprofits face shrinking budgets, shifting policies, and increased scrutiny — all while being called to deliver more impact than ever before.
Over the past few decades, digital innovations have transformed how many industries approach marketing. Today, online advertising, social media, and email are some of the
In an attempt to create a memorable university brand identity, many institutions end up burning the candle on both ends. Most often, print marketing leads to better outcomes.
Mission-driven leadership is at the core of effective nonprofit branding, guiding how you engage with donors, communicate your purpose, and inspire communities to take action. When your branding reflects the values at the heart of your mission, it builds trust and fosters meaningful relationships.
Managing employee benefits communications is a challenging job for HR teams. Companies must mail communications like Personalized Enrollment Kits, Wellness Program Materials, and Summary of Plan Descriptions (SPD) on an annual basis. If there is no system, these communications can be overwhelming.
In a world where people’s attention has become the most valuable commodity around, making yourself heard above the competition has become essential for success in the marketplace. We’ve learned that it’s not always the biggest, newest , or most expensive marketing initiatives that prove to be most effective in improving brand perception, and that’s where print marketing comes into play.
